
How to Survey 1,000 Customers in One Day with Minimal Costs Using AI Technologies
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Traditional customer development methods require significant time and financial investment. Surveying 1,000 respondents can incur huge costs and take analysts months to complete. However, modern technologies, such as AI bots, allow for significant optimization of this process. The company Yesim utilizes these innovative solutions for effective data collection and analysis, which helps improve its internal processes and customer interactions.
Why You Should Use AI Bots for Mass Surveys
Traditional survey methods are slow and resource-intensive. Implementing AI bots provides several advantages:
- Scalability – Reach thousands of respondents without proportional cost increases.
- Speed – Obtain detailed data in just one day.
- Analysis Accuracy – Bots capture key points and identify trends based on speech analytics.
- Automation – Reduces the burden on employees and eliminates human error.
- Flexibility – Adapts to various survey formats.
How AI Bots Work in Surveys
Before using an AI bot, Yesim's team prepares a list of open and closed questions and defines the logic for interacting with respondents. The bot can also ask follow-up questions for deeper analysis. The interaction process involves:
- Respondents receive questions and can respond via voice or text.
- The AI bot maintains a conversation by analyzing the context of the answers and asking clarifying questions for greater clarity.
- Responses are processed by a specialized AI agent that captures key points and generates follow-up questions for in-depth analysis.
The AI bot automatically recognizes and organizes data, forming structured conclusions. This allows Yesim's team to obtain and analyze results significantly faster, without the need for manual processing.
What the Survey Results Look Like
At the end of the survey, the AI bot generates a table with important parameters, such as:
- User ID – a unique identifier for anonymous data storage.
- Answers to Open Questions – text responses converted from voice messages.
- Results of Closed Questions – quantitative and qualitative data.
- Highlighted Key Points – main ideas based on the respondents' answers.
Particular attention is paid to data protection during processing. All information is processed on secure servers, which helps prevent data leaks and ensures compliance with legislation.
Results and Benefits
Using AI bots for conducting surveys helps Yesim:
- Reduce costs and time associated with data collection and analysis.
- Improve the quality of customer interactions.
- Optimize internal processes for increased efficiency.
Example of AI Bots in Action at Yesim
Yesim applied AI bots to survey customers in order to enhance its services and identify user needs. The results showed that utilizing technology allows for the collection of more data and improves the quality of analysis.
AI bots assist Yesim in automating processes, which in turn contributes to faster responses to customer inquiries and improved service quality. This exemplifies how modern technologies can transform a company's operations and enhance its customer interactions.
Thus, the use of AI bots is a strategic move for Yesim in its quest to enhance competitiveness and optimize business processes.
In this endeavor, Yesim collaborates with Infercom.one, whose bots are capable of automatically conducting large-scale research with minimal costs without compromising quality, as well as engaging in conversations at the level of a professional analyst.
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